BB-Media is Business Bureau’s services division that conducts audits of the different distribution platforms in the entertainment and content distribution business.
With over 15 years’ experience in the Pay TV industry and Cable and DTH content distribution, this division has also conducted surveys and studies of new platforms since 2004.
On the basis of a town-by-town analysis, BB-Media builds a general map of content distribution and scope. This methodology enables subsequent analysis of data in different stages: by town, by province, by region, by country, by type of system or by group, among other variables.
This map allows the different participants in the content distribution chain to have greater control over their business activities.
It should be noted that content reaches end consumers through a variety of platforms, such as Cable TV, DTH, Physical Media (CD, DVD, Blue ray) and the Internet, which in turn enables IPTV Systems and Web TV portal systems.
Each different platform has different business models and is exposed to different risks, which makes adequate control a requirement to prevent piracy and theft, as well as to maximize benefits.

01. PRODUCTS & SERVICES

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PAY TV

  • We provide support to large programmers in planning, control and management of their affiliate sales, providing a map of all Spanish speaking countries in Latin America.
  • We offer our clients strategic information, which is systematically reviewed, and the tools to maximize their benefits./li>
  • We develop studies of services of added value: EPG, VOD; HD, PPV.

ADVERTISEMENT SALES

  • We provide information on all the signals offered in the Pay TV market in the different Spanish speaking countries in Latin America.
  • We provide information on all the local signals offered in Latin America.
  • We make Web applications available to our clients so that they can review all the information relating to the signals and their scope in the different countries where they are aired.

ADVERTISING AUDITS

BB offers to conduct audits of signals and commercials, advertising plans, and improper insertion of Ads.
We have an extensive, nationwide network of people and notaries public that can audit what our clients need, measuring compliance vs. the advertising plan purchased.
BB provides clients not only with a notarized certificate but also with a video recording as evidence of airing, or not, of a commercial or any other fact that clients need to verify.
Thanks to technology under development, BB can measure a wide range of markets in an itinerant and changing way.


  • Do you know whether the advertising plan is being complied with as agreed under contract?
  • Do you wish to verify whether your signal and commercial are being aired in a specific town and obtain a notarized certificate in this regard?

RIGHTS MANAGEMENT

The different sports associations usually hold the rights in and to the events the different sports clubs take part in. Correct valuation and control over marketing thereof will enable positive growth of sports.


Description of Services:
BB-Media provides Consulting, Valuation and Control services for rights holders in the entertainment and sports industry.
These services enable rights holders to know the value of their rights. This optimizes marketing of rights through analogue and digital platforms, taking into account revenue of purchasers, while also being able to verify correct use and treatment of official sponsors.


Some Services

  • Rights Valuation.
  • Sponsors Valuation.
  • Calculation of Floating Payment Rates.
  • Event Audits.
  • Settlement Audits.

Experience

  • Argentine Soccer Rights Valuation.
  • Follow-up of revenue generated by marketing of products derived from Argentine Soccer.
  • Potential revenue from marketing of soccer rights in Argentina and Latin America through Cable Television Services and Premium Services.
  • Calculation of Monthly Updating Rates, adjusted on the basis of Basic Subscription Rates charged by Cable Television services.
  • Analysis of brand exposure on TV.

02. OUTSOURCING & RISK ANALYSIS

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Years’ of experience in media markets force our company to develop different Outsourcing & Risk Analysis services in order to improve efficiency of the industry.


Some Services

  • Collections Outsourcing of afíliate sales.
  • Advertisers and Cable Televisión System Credit Files
  • Signals Piracy notarized certificates.
  • Physical audits in Cable Television Systems.
  • Signals Piracy studies.
  • Affiliate Sales Internal Process Audits.

03. AD-HOC REPORTS

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  • • Status of Pay TV.
    • Sistemas de CCTV y DTH
  • Estado de TV Digital.
    • Cable Television Services.
    • Satellite Television Services.
  • Status of Digital TV.
    • Evolution of Digital Cable Television networks.
  • Signal offerings.
  • Analysis of distribution networks.
  • Piracy and under-reporting surveys.
  • Analysis of Industry Revenue.
  • Analysis of content acquisition cost.
  • Valuation of a CCTV operation.
  • Valuation of a TV channel.